Since 2015, the Hong Kong New Generation Cultural Association has become the exclusive organizer of the two largest, most influential, broadest, and most authoritative college student innovation and entrepreneurship competitions in Hong Kong, including: (1) Hosted by the Ministry of Education "China Internet + College Student Innovation and Entrepreneurship Competition"; and (2) "Challenge Cup-National College Students Extracurricular Academic Technology Competition" sponsored by the Central Committee of the Communist Youth League.

The "Innovation and Entrepreneurship Center" of the Hong Kong New Generation Cultural Association is responsible for organizing the Hong Kong district trials for the above two competitions every year, and is responsible for selecting the best projects to form the Hong Kong Special Administrative Region team to participate in the above two national competitions, so that outstanding Hong Kong students have the opportunity Personally communicate with, learn from each other, and learn from each other with the best college students from all over the country in the field of technological innovation and entrepreneurship. To more effectively enhance the technological innovation capabilities and entrepreneurial potential of Hong Kong college students, allow them to broaden their horizons, improve their skills in dealing with people and speaking, and cultivate more outstanding technological innovation and entrepreneurial talents for Hong Kong, thereby enhancing Hong Kong's future competitiveness.